Scooby-Doo! Mystery Incorporated, also known as Mystery Incorporated and Scooby-Doo! Mystery Inc., is the eleventh incarnation of Hanna-Barbera's Scooby-Doo Saturday morning cartoon TV series. It was produced by Warner Bros. Animation, and premiered on Cartoon Network on April 5, 2010.


SDMystery Incorporated

Promotional title card.

Four inquisitive teens, along with their canine mascot live in a small town called Crystal Cove. The town exploits its long history of supernatural sightings for tourism, hiding the truth in the process and putting everyone in danger, which leads to conflict between the gang, the town and their parents. While solving mysteries in Crystal Cove, the gang deal with an unknown character named "Mr. E" who tells them they have begun to uncover the "truth of Crystal Cove" and the case of the missing previous Mystery Incorporated gang.


Main article(s): List of Scooby-Doo! Mystery Incorporated episodes



Online game

Main article(s): Scooby-Doo! Mystery Incorporated Crystal Cove Online

At the time the series originally aired, Cartoon Network adapted it as an online adventure game.


  • Matthew Lillard assumes the role of Shaggy due to original actor, Casey Kasem's, retirement. Kasem still remained, however, as the voice of Shaggy's father.
  • The names and appearances of the gang's parents differ from previous incarnations.
  • The gang now live in Crystal Cove, instead of Coolsville.
  • There is a different version of the opening in episodes 29-30, with Hot Dog Water instead of Daphne.
  • This series has a much darker tone than any other incarnation, which resulted in the next series having the opposite.
  • In 2013, Campbell's Condensed Soup had limited edition tins with the gang in their designs for the series (except for Scooby).
  • The juvenile delinquents seen at the start of the episode  bear a resemblance to the lead characters in the US sitcom That 70’s Show
  • This is the first show in which Scooby-Doo uses proper English for his words; in all of the previous shows, he used R's for his words.

See also

Scooby-Doo series
Scooby-Doo, Where Are You!The New Scooby-Doo MoviesThe Scooby-Doo ShowScooby-Doo and Scrappy-Doo (first series)Scooby-Doo and Scrappy-Doo (second series)
The New Scooby and Scrappy Doo ShowThe New Scooby-Doo MysteriesThe 13 Ghosts of Scooby-DooA Pup Named Scooby-DooWhat's New, Scooby-Doo?
Shaggy & Scooby-Doo Get a Clue!Scooby-Doo! Mystery IncorporatedBe Cool, Scooby-Doo!Scooby-Doo and Guess Who?

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